In this episode Doug and Lou discuss:  

  • Create a mission statement for the podcast and the business 
  • What is going to grab people’s attention 
  • The importance of hashtags 


Key Takeaways:  

  • Define your tribe 
  • Episode content and social media channels are key 
  • Being a guest on other podcasts benefits both parties 


“Know your message and know your audience. ” — Lou Diamond 


Connect with Lou Diamond: 

Twitter: ThriveLouD 

Facebook: ThriveLouD/  


Book: Master the Art of Connecting 

LinkedIn: thrivelound/ 


Connect with Doug Sandler:    

Twitter: djdoug   

Facebook: dj.doug.sandler   



Phone: (410) 340-6861  

Instagram: turnkeypodcast/ 

LinkedIn: doug-sandler-1a346649/ 



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